← All work E-commerce AI · Retail

ShopAssist — an AI shopping assistant that closes the sale

An embeddable AI assistant inside a boutique storefront — order status, sizing advice from real reviews, and returns handled instantly.

Interactive capability demo · Names, data, and performance figures are illustrative.

StunningFastMeasured
ReactShopify APIOpenAIPinecone
81% Resolved without a human · 30 days Launch live demo ↗
upsurfaced.com/demos/shopassist-ai-ecommerce-chat-widget.html Open full screen ↗

Context

E-commerce support is a conversion problem disguised as a cost problem: every "where's my order?" or "does it run small?" that goes unanswered is an abandoned cart. ShopAssist is a interactive capability demo built around a realistic operating problem — the assistant that answers instantly — in the brand's voice, on the page.

The problem

Generic chatbots damage premium brands. The assistant has to know the actual catalog, the actual order, and the actual size-review data — and know when to hand a $150+ refund or an angry customer to a human.

The approach

I built both sides of the product. The customer side: a polished widget inside a real storefront, resolving an order-status and sizing conversation end-to-end. The merchant side: the training panel — knowledge sources synced from Shopify, escalation rules (refund thresholds, sentiment triggers, failed-resolution limits), and a 30-day performance readout.

What the build shows

The widget answers with shipment dates and size guidance sourced from 340 reviews; the admin view reports 2,940 conversations with 81% resolved without a human. The escalation rules make it enterprise-credible, not just a demo toy.

Interactive capability demo — built to demonstrate the product experience and technical approach. Names, branding, data, and performance figures are illustrative.

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